Mortgage Broker Tools, Origination, Education and Software

 

  Members

  Email | Forum | Account Manger | Click2Doc |  EZoriginator  | PayPal

EZdesk Tools for Mortgage Pros Network

Membership Details Here !

Marketing Sub Header
Marketing Home | Branding | Brochures & Flyers | Bulk Traffic | Copywriting | Domains For Sale | Email Marketing
Keyword Text Marketing | Marketing Strategy Plan | Postcards | PR | Telemarketing | TV & Radio | Websites
Top 10 Copy Ideas for Postcard Drip Campaigns

On every postcard you should have your full contact information INCLUDING your web site URL.  Own your own domain if you are doing ANY marketing.   

bullet

10. Send a postcard calendar with your contact information and your tagline describing your services.

bullet

9.  Simple reminder.  Includes your contact information and what you offer.

bullet

8. Request testimonials.  Let your postcard reminder do "double" duty and help build other marketing collateral for the future.
Be sure to protect the identity of the testimonial source, especially if posting to your web site.

bullet

7. Customer Service.  Offer to review their mortgage terms versus the current market or some other service oriented offer.

bullet

6. Mail a request for referrals and introductions.  Happy clients are usually more than willing to give referrals.

bullet

5. Deadline reminders for voting or setting the clock forward or back.  These things will often go on the refrigerator like a post note.  Be sure to send them at least 12 - 15 days ahead to allow for delivery in advance of the event.

bullet

4. Community event promotions, especially the ones you or your company are taking part in. 

bullet

3. Polls and surveys by checking a box on the postcard and mailing it back OR drive them to your website.  Publish the results on a future mailing.  Keep building repore with your clients and community.

bullet

2. Free offers.  Everyone loves something free.  It can be anything.  Calculators, discount coupons to referral venders.  We once developed a webpage which could be printed out to scrap book team pictures and signatures for little league baseball and other sports.  Use your website and use your imagination.  They are the most inexpensive marketing tools you have!

bullet

1.  Introductions to other professionals who are strong referral sources for you.  Split the cost and mail a cross introduction piece to each of your mailing lists.  WOW!

Login or Create Free EZdesk AdSwift Mail Manager Account

 

Mortgage Education Made Simple Catalog

Managing a Mortgage Office Made Simple  Step by step "how to" manual & templates for running a mortgage branch or office.  For intermediate & experienced LO's, Branch Managers or anyone opening or relocating a mortgage office.

Mortgage Broker Compliance & QC Made Simple  
Understand and Create a Compliance & QC Policy Manual in about 2 hours !  

Advertise

HOEPA Section 32 Made Simple
Includes Automated HOEPA Worksheet plus HOEPA and State High Cost Loan Exemption Calculators.

Commercial Loans Made Simple
Commercial Mortgage "how to" manual, Fee Agreement and Application Form.  Learn how to prepare and process commercial mortgage loans in 2 hours.  Build your confidence and earn huge fees!

Loan Officer Success Made Simple
Step by step "how to" for beginning and intermediate loan originators.  Used by Managers nationwide for training quality loan originators on all aspects of loan origination and compliance. 

Footer

Join / Upgrade Membership

Terms of Use  |  Privacy Notices  |  Minimum Skills
Contact LoanProz  |  Company Information  |  FAQ  |  AOL Users

Advertising
How to List Products and Services in LoanProz Product & Service Directory

Mortgage Education Manuals & Training   Mortgage Origination Software  

© 1998 - 2007 EZdesk, Inc. 
All Rights Reserved.  LoanProz & LoanProz.com are Service Marks of EZdesk, Inc.